Privacy policy

Effective Date: [2016-02-02]
NASH Group, Inc. ("NASH", “we”, “us”, or “our”), owner of the brands Micuka and Melkada values your privacy.
In this Privacy Policy ("Policy"), we describe the information that we collect about you when you visit our online platform,  (the "Platform"), and use the services available on the Platform ("Services"), and how we use and disclose that information.

If you have any questions or comments about the Privacy Policy, please contact us at This Policy is incorporated into and is subject to the NASH Terms of Use, which can be accessed at Your use of the Platform and/or Services and any personal information you provide on the Platform remains subject to the terms of the Policy and NASH's Terms of Use.

A. Collection of Your Personal Information


We collect personal information from service professionals offering their products and services as well as from consumers searching for those service professionals. The type of personal information that we collect from you varies based on your particular interaction with our Platform.

Consumers: We will collect personal information, such as your name, zip code, and email address. You also may provide us with your telephone number, mailing address, and demographic information (e.g., gender, date of birth, political preference, education, race or ethnic origin, and other information relevant to user surveys and/or offers). We will also collect any other information that you otherwise provide to us, including product information and any information that post in your Offer, Profile, Wants, or Feedback; any comments or discussions you post in any blog, chat room, or other correspondence site on the Platform; or any comments you provide during dispute resolution with other users of the Platform.

Service Professionals: If you are a service professional and would like to post any information about yourself, we will require you to register for an Account. During the Account registration process, we will collect your business name, telephone number, address, zip code, travel preferences, a description of your services, a headline for your profile, first and last name, and email address. In addition, you may, but are not required to, provide other content or information about your business, including photographs and videos. We also may collect payment information, such as credit card information, from you.  We will also collect any other information that you otherwise provide to us.

Platform Visitors:  We will collect any information that any visitor to our Platform provides to us through the Platform.  For example, to Get Started you may provide us with your name, email address, product or service you want negotiated, and seller information without creating an Account with us.

If we deem it necessary, in our sole and absolute discretion, we may also ask for and collect supplemental information from third parties, such as information about your credit from a credit bureau (to the extent permitted by law), or information to verify any identification details you provide during registration.


We and our third party service providers, which include ad networks, analytics companies, including Google Analytics, use cookies, web beacons, and other tracking technologies to collect information about your use of our Platform and Services, such as your browser type, your ISP or operating system, your domain name, your access time, the URL of the previous website you visited, your page views, your IP address, and the type of device that you use. We also track how frequently you visit our Platform and use our Services. Additionally, we collect and maintain logs of the conversation between consumers and service professionals.

We use this information (including the information collected by our third party service providers) to provide our Services, for Platform analytics (including to determine which portions of our Platform are used most frequently, what our users like/do not like), to assist us in determining relevant advertising (both on and off our Platform), to evaluate the success of our advertising campaigns, and as otherwise described in this Policy.

Cookies. We and our third party service providers collect information from you by using cookies. A cookie is a small file stored on user's computer hard drive containing information about the user. The cookie helps us analyze web traffic or informs us about your use of a particular website. Cookies allow web applications to respond to you as an individual, tailoring its operations to your needs, likes and dislikes by gathering and remembering information about your preferences. When you visit the Platform, we may send one or more cookies (i.e., a small text file containing a string of alphanumeric characters) to your computer that identifies your browser.

Some of these cookies may be connected to third-party companies or websites. The terms of use of such cookies are governed by this Policy and the privacy policy of the relevant third-party company or website. For example, Google measures the performance of advertisements by placing cookies on your computer when you click on ads. If you visit the Platform when you have such cookies on your computer, we and Google will be able to tell that you saw the NASH ad delivered by Google. The terms of use of these cookies are governed by this Policy and Google's Privacy Policy.

Disabling Cookies. You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. If you disable cookies you may be prevented from taking full advantage of the Platform because it may not function properly. Local storage objects (LSOs) operate differently than browser cookies, and cookie management tools available in a web browser will not remove LSOs. To learn more about how to manage a common type of LSOs, “Flash LSOs”, you can visit the Adobe website and make changes at the Global Privacy Settings Panel.

Clear GIFs, pixel tags and other technologies. Clear GIFs are tiny graphics with a unique identifier, similar in function to cookies. In contrast to cookies, which are stored on your computer's hard drive, clear GIFs are embedded invisibly on web pages. We may use clear GIFs (a.k.a. web beacons, web bugs or pixel tags), in connection with our Platform to, among other things, track the activities of Platform visitors, help us manage content, and compile statistics about Platform usage. We and our third party service providers also use clear GIFs in HTML emails to our customers, to help us track email response rates, identify when our emails are viewed, and track whether our emails are forwarded.

Do Not Track Disclosure. NASH is committed to providing you with meaningful choices about the information collected on our Platform for third party purposes. That is why we have provided links below to the NAI "Customer Opt-out" link, DAA opt-out link, a Google opt-out link. However, NASH does not control any of the above opt-out links and are not responsible for any choices you make using these mechanisms or the continued availability or accuracy of these mechanisms. Further, NASH does not currently recognize or respond to browser-initiated Do Not Track signals, as the Internet industry is currently still working on Do Not Track standards, implementations and solutions.  For more information about Do Not Track, please see this resource.

B. How NASH Uses the Information We Collect


We collect your personal information and aggregate information about the use of our Platform and Services to better understand your needs and to provide you with a better Platform experience. Specifically, we may use your personal information for any of the following reasons:

  • To provide our Services to you, including registering you for our Services, verifying your identity and authority to use our Services, and to otherwise enable you to use our Platform and our Services;
  • For customer support and to respond to your inquiries;
  • For internal record-keeping purposes;
  • To process billing and payment, including sharing with payment processors or other third party payment gateways in connection with Platform and/or NASH's products and Services;
  • To improve and maintain our Platform and our Services (for example, we track information entered through the "Search" function; this helps us determine which areas of our Platform users like best and areas that we may want to enhance; we also will use for trouble-shooting purposes, where applicable);
  • To periodically send promotional emails, which you may unsubscribe from at any time, to the email address you provide regarding new products from NASH, special offers from NASH or other information about NASH that we think you may find interesting;
  • To facilitate communications between you and other NASH users (for example, we may provide negotiators with your phone number so that they can contact you about the status of their negotiations;
  • For NASH's market research purposes, including, but not limited to, the customization of the Platform according to your interests;
  • We may use your demographic information (e.g., postal code, = or address) to more effectively facilitate the promotion of goods and services to appropriate target audiences and for other research and analytical purposes;
  • To resolve disputes, to protect ourselves and others, and to enforce our Terms of Use and this Privacy Policy;
  • To comply with legal or regulatory obligations, including informal requests from law enforcement or other governmental authorities
  • We also may compare personal information collected through the Platform and Services to verify its accuracy with personal information collected from third parties; and
  • We may combine aggregate data with the personal information we collect about you.

C. Electronic Newsletters, Invitations, Polls and Surveys

At our sole discretion, NASH may offer any of the following free services on the Platform, which you may select to use or receive at your option. Certain of the following services may require you to provide additional personal information as detailed below:


We may offer a free electronic newsletter to users. We will gather the email addresses of users who sign up for NASH for the newsletter mailing list. Users may remove themselves from this mailing list by opting out of receiving newsletters during the registration process, by following the link provided in each newsletter that points users to a subscription management page where the user can unsubscribe from receiving newsletters, or by changing their preferences in their Profile Settings page.


Our Platform users can voluntarily choose to electronically forward a link, page, or document to someone else by clicking "refer a friend." To do so, the user must provide his or her email address, as well as the email address of the recipient. The user's email address is used only in the case of transmission errors and, of course, to let the recipient know who sent the email. The information is not used for any other purpose.


We may conduct user surveys from time to time to better target our content to our Platform users. We may share personal information or aggregate data with third party service providers, partners, and other third parties. We also will post aggregate data containing survey responses on our Platform; that data may be viewed and downloaded by other users of our Platform.

D. Children's Privacy

Our Services are not designed for or targeted to children under 18. NASH requires that only persons 18 years of age or older use the Platform and/or the Services. By using the Platform and/or the Services, you hereby represent that you are at least 18 years old. If we discover that a child under 18 has provided us with personal information, we will delete such information from our systems.

E. Security

We have taken steps to help protect your personal information from unauthorized access or disclosure. No security measures, however, are 100% guarantees. Therefore, we do not promise and cannot represent or warrant – and thus you should not expect – that your personal information or private communications will not be collected and used by others. You should take steps to protect against unauthorized access to your password, phone, and computer by, among other things, signing off after using a shared computer, choosing a robust password that nobody else knows or can easily guess, and keeping your log-in and password private. NASH is not responsible for the unauthorized use of your information nor for any lost, stolen, compromised passwords, or for any activity on your Account via unauthorized password activity.

Your password is the key to your Account. When creating your password you should use unique numbers, letters, special characters, and combinations thereof. In addition, DO NOT disclose your password to anyone. If you do share your password or your personal information with others, you are solely responsible for all actions taken via your Account. If you lose control of your password, you may lose substantial control over your personal information and be subject to legally binding actions taken on your behalf. Thus, IF YOUR PASSWORD HAS BEEN COMPROMISED FOR ANY REASON, YOU MUST IMMEDIATELY NOTIFY NASH TO CHANGE YOUR PASSWORD.

F. Disclosure

The Platform facilitates your sharing of personal information with others in order to negotiate, provide, and use the Services. If you agree to contract for a service with another Registered User, you may need to reveal your name, email, phone number, or personal address to that individual so that the service may be performed. Please respect the privacy of others. You agree to use the information of other users solely for the following purposes: (a) NASH-transaction-related purposes; and (b) using Services offered through the Platform. We may share the information that we collect about you, including your personal information, as follows:


As a Registered User of the Platform you will select a Full Name during the registration process. All of your activities on the Platform will be traceable to your Full Name. Certain other people, including other Registered Users with whom you have transacted business via the Platform, can see a large part of your activity on the Platform. If you book a service with a Registered User, cancel a scheduled service with a Registered User, receive an offer on your posted service from a Registered User, or have posted a service, NASH may send a notice to you or the appropriate Registered User that includes your Full Name. Thus, if you associate your real name with your Full Name, the people to whom you have revealed your name may be able to personally identify your Platform activities.


We may disclose your personal information to prevent an emergency; protect or enforce our rights; enforce our Terms of Use or this Privacy Policy; protect the safety of users of our Platform and our Services and others; protect or enforce the rights of a third party; or as otherwise required by law, regulation, or governmental authorities.


We may contract with various third parties for the provision and maintenance of the Platform, Services and our business operations, and NASH may need to share your personal information and data generated by cookies and aggregate information (collectively, "information") with these vendors and service agencies. For example, we may provide your personal information to a credit card processing company to process your payment. Similarly, if you complete a survey, we also may share your personal information with the survey provider.  If we offer a survey in conjunction with another entity, we also will disclose the results to that entity.


Your request for services may be shared with third party websites with whom we have a contractual relationship in order to provide your request with maximum exposure. The post on the third party website will include the details of your request, including your location, but will not include your last name. Interested bidders, however, will be able to click on your request on such third party site, and will be directed to our Platform where they will have access to your first name and the first letter of your last name, as would any other service provider on our Platform interested in bidding on your request.’

We may also disclose your information with other unaffiliated third parties, including so that those third parties may send you marketing offers directly. 


If you are a service professional, the information that you post (other than your payment information) is available to other users of our Platform and our Services. Comments that users post to our Platform also will be available to other visitors to our Platform (see our discussion of User Generated Content below). In addition, we will post the results (in aggregate form) of surveys to our Platform. If you are a consumer, your first name plus first initial of your last name, zip code, as well as the details of your request, are available to all visitors to our Platform. Bidding professionals also will be permitted to see the consumer's full name and telephone number.


We will disclose your information, including, without limitation, your name, city, state, telephone number, email address, user ID history, quoting and listing history, and fraud complaints, to law enforcement or other government officials if we are required to do so by law, regulation or other government authority or otherwise in cooperation with an investigation of a governmental authority.


In the event that NASH undergoes a change in control, including, without limitation, a merger or sale of all or substantially all of NASH's assets to which this Platform relates or other corporate reorganization in which NASH participates, and is thus merged with or acquired by a third party entity (a "Successor"), NASH hereby reserves the right to transfer the information we have collected from the users of the Platform and/or Services to such Successor.

In addition, in the event of NASH's bankruptcy, reorganization, receivership, or assignment for the benefit of creditors, or the application or laws or equitable principles affecting creditors' rights generally, NASH may not be able to control how your information is transferred, used, or treated and reserves the right to transfer the information we have collected from the users of the Platform and/or Services to non-affiliated third parties in such event.  If the surviving entity in that transaction is not NASH, the surviving company may use the information we collect about you pursuant to its own privacy policies, which may be different from this Policy.


We may share your personal information with other Account holders (also referred to as Registered Users) to whom you explicitly ask us to send your information or if you explicitly consent to such disclosure upon receipt of a specific Service. For instance, when you contract for a specific Service with another Registered User, NASH will send that Registered User a notice that includes the personal information that you have chosen to allow NASH to reveal to users with whom you contract.


NASH may aggregate and/or de-identify information collected by the Platform and Services or via other means so that the information does not identify you. Our use and disclosure of aggregated and/or de-identified information is not subject to any restrictions under this Privacy Policy, and we may disclose it to others without limitation for any purpose.

G. Links to External Platforms

The Platform may contain links to other websites, applications, platforms or other resources over which NASH does not have any control. Such links do not constitute an endorsement by NASH of those external websites. You acknowledge that NASH is providing these links to you only as a convenience, and further agree that NASH is not responsible for the content of such external websites. We are not responsible for the protection and privacy of any information which you provide while visiting such external websites and such sites are not governed by this Privacy Policy. Your use of any external website is subject to the terms of use and privacy policy located on the linked to such external website and we recommend that you review those privacy policies and terms.

H. Updating, Deleting and Correcting Your Personal Information

You may choose to restrict the collection or use of your personal information in the following ways:

  • Updating Your Dashboard. You can review, correct and delete your personal information by logging into the Platform and navigating to your preferences page in "Your Dashboard." You must promptly update your personal information if it changes or is inaccurate.

  • Deleting Your Account. Upon your request we will close your Account and remove your personal information from view as soon as reasonably possible, based on your Account activity and in accordance with applicable law. We do retain information from closed Accounts in order to comply with the law, prevent fraud, collect any fees owed, resolve disputes, troubleshoot problems, assist with any investigations of any Registered User, enforce our Terms of Use, and take any other actions otherwise permitted by law that we deem necessary in our sole and absolute discretion.

  • User-Generated Content. You should understand, however, that once you publicly post a Request, Offer, Want, Feedback, or any other information onto the Platform, you may not be able to change or remove it. Once we have deleted or removed your Account, you agree that NASH shall not be responsible for any personal information that was not included within your deleted and/or removed Account that remains on the Platform. See our User-Generated Content section for more information.

I. What Choices Do I Have Regarding Use of My Personal Information?

We may send periodic promotional or informational emails to you. You may opt-out of such communications by following the opt-out instructions contained in the email. Please note that it may take up to 10 business days for us to process opt-out requests. If you opt-out of receiving emails about recommendations or other information we think may interest you, we may still send you emails about your Account or any Services you have requested or received from us.

J. Your California Privacy Rights

If you are a California resident, you may request a list of certain third parties to which we have disclosed personal information, as defined in California’s “Shine the Light” law (Cal. Civ. Code § 1798.83), about you for their own direct marketing purposes. You may make one request per calendar year. In your request, please attest to the fact that you are a California resident and provide a current California address for your response. You may request this information in writing by contacting us at: Please allow up to thirty (30) days for a response.

K. Third-Party Ad Networks

We participate in third party ad networks that may display advertisements on other websites based on your visits to our Platform as well as other websites. This enables us and these third parties to target advertisements by displaying ads for products and services in which you might be interested. Third party ad network providers, advertisers, sponsors and/or traffic measurement services may use cookies, JavaScript, web beacons (including clear GIFs), Flash LSOs and other technologies to measure the effectiveness of their ads and to personalize advertising content to you. These third party cookies and other technologies are governed by each third party's specific privacy policy, not this one. We may provide these third-party advertisers with information about your usage of our Platform and our services, as well as aggregate or de-identified information about visitors to our Site and users of our service.

Users in the United States may opt-out of many third-party ad networks, including those operated by members of the Network Advertising Initiative ("NAI") and the Digital Advertising Alliance ("DAA"). For more information regarding this practice by NAI members and DAA members, and your choices regarding having this information used by these companies, including how to opt-out of third-party ad networks operated by NAI and DAA members, please visit the DAA’s Consumer Choice Page and the NAI Consumer Opt-Out Page. To opt out of Google Analytics for Display Advertising or customize Google Display Network ads, you can visit the Google Ads Settings page. Opting out of one or more NAI member or DAA member networks (many of which will be the same) only means that those members no longer will deliver targeted content or ads to you. It does not mean you will no longer receive any targeted content or ads on our Platform or other websites. You may continue to receive advertisements, for example, based on the particular website that you are viewing (i.e., contextually based ads). Also, if your browsers are configured to reject cookies when you visit this opt-out page, or you subsequently erase your cookies, use a different computer or change web browsers, your NAI or DAA opt-out may no longer be effective. Additional information is available on NAI's website at and DAA's website at

L. User Generated Content

We invite you to post content on our Platform, including your comments, feedback, pictures, and any other information that you would like to be available on our Platform. If you post content to our Platform, all of the information, including your name, that you post may be available to all visitors to our Platform. If you post your own content on our Platform or Services, your posting may become public and NASH cannot prevent such information from being used in a manner that may violate this Privacy Policy, the law, or your personal privacy.

M. Privacy Policy Updates


N. Notice to Non-U.S. Users

Our computer systems are currently based in the United States, so your personal data will be processed by us in the United States where data protection and privacy regulations may not offer the same level of protection as in other parts of the world, such as the European Union. If you create an Account with the Platform as a visitor from outside the United States, by using the Platform, you agree to this Privacy Policy and you consent to the transfer of your personal data to the United States and to the collection, use, disclosure, or processing of your personal data as described in this Privacy Policy.

O. Contact Information

If you have any questions about the Privacy Policy or the Services, please contact us by sending an email to, or by writing to:

NASH Group, Inc.
620 5th Ave W, Apt 307
Seattle, WA 98119
© 2015 NASH Group, Inc. All Rights Reserved.